Services – István Cseperkáló

Branding

Organizational and brand identity development, positioning, and the creation of brand assets such as names, slogans, logos, visual identity systems, brand guidelines, websites, and more.

Service Design

Customer experience design, service and product development including design research, audience segmentation, persona creation, customer journey mapping, identification of intervention points, and the development and testing of solution concepts and prototypes.

Advertising

Planning and execution of targeted and integrated campaigns across the full spectrum of traditional and digital media, including TV, radio, outdoor advertising, print ads, guerrilla and ambient solutions, as well as online and social media platforms.

Content

Development and production of branded videos, podcasts, social media content, articles, and more.

Achieving business goals through the tools of marketing communication and service design. Creating stronger and higher-quality business relationships — with clients, customers, partners, and employees — and maintaining them successfully over the long term. Audit, consulting, strategic planning, and creative implementation with a dedicated team. Available on a project basis or as an ongoing retainer partnership.

Segment-Specific Services

For Multinationals and Large Enterprises:

Bringing in an external perspective, breaking away from conventional patterns, inspiring strategic dialogue, and giving strategy a fresh boost.

Designing and facilitating design sprints and innovation workshops.

For Small and Medium-Sized Businesses:

Performance Audit (Communication, customer experience, consumer experience, and employee experience)

Ongoing outsourced marketing communication support on a monthly retainer basis.

For Agencies:

Strategic and creative planning, external creative direction.

Organizational and service development.